Today I am writing a little bit of a different post, I am often asked by brands and businesses to write about their products or services. I receive a lot of press releases daily which I have become pro at sifting through, every now and then I spot something which catches my eye, catches my attention and makes me feel excited at being involved with.
That is how I felt when I received information about the Kickstarter for Pomelody. Pomelody looks to give children the gift of learning and development through music, it offers parents the ability to have fun and connect with infants whether they have a background in music or not.
The idea came from professional musicians Adam and Anna who, whilst raising a young family and knowing how powerfully music impacts on a child’s development, tried to find musical content that they could use in order to interact with their children.
There was very little musical content available and what was available was unstructured. They set about designing, testing and recording a series of specially recorded songs, music theory tutorials for parents and animated stories for kids. The result is the first simple to access (online via PC, laptop or tablet), fun and engaging platform for parents to embrace music along with their young children. Indeed, the first music-making classes for families ever put on video.
The production of Pomelody is almost complete, they are now using their Kickstarter to help develop further seasons and (most importantly) enable the development of an institutional version of the platform, giving free access to orphanages around the world. This was the bit that made me want to share the information with you guys, we as parent’s sit and sing with our children, play instruments and develop their speech and understanding in that way (whether intentionally realising how much we are helping their development or not). What about those children that don’t have parent’s there to do that with them? This platform could give them just that.
Adam, Weber founder of Pomelody, said: “Music is such a powerful medium to stimulate a child’s imagination. Its benefits stretch way beyond childhood with many reports suggesting that it can boost an individual’s adult IQ by up to 18%, compared to children with no early years music exposure. Whilst this is motivation in itself, it’s the sheer joy and bonding between a child and its parents that makes interacting with music so magical. With Pomelody we have a created a unique opportunity for families to bond, to learn, to have fun and to stimulate the next generation. We are very excited to bring this project to market and, fingers crossed, we can achieve our stretch goal and give free access to underprivileged children around the world.”
If this cause has interested you as much as me then please follow this link and find out how you can get involved. Please share and spread the word.